About • Visit North Central

Interactive Guide

The Guide to North Central Massachusetts is published by Visit North Central Massachusetts to help promote tourism and travel in the North Central Massachusetts region. Printed twice a year, the Guide has seasonal stories and a calendar of events that encompasses some of the great events happening in North Central Massachusetts. You can find printed copies throughout Southern New England including at the Johnny Appleseed Visitors’ Center

For businesses looking to reach visitors and residents throughout North Central Massachusetts, advertising in the Guide offers exceptional visibility and value. With distribution throughout Southern New England and at the Johnny Appleseed Visitors’ Center, your advertisement connects with thousands of potential customers seeking authentic local experiences. Contact our team today at 978.353.7600 ext. 239 or email chamber@northcentralmass.com to secure your space in upcoming editions and benefit from our member-exclusive advertising rates.

For a copy of the guide email us at vtippawong@northcentralmass.com or call the main office at 978.353.7604.

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To advertise in the upcoming issue of the guide please refer to our media kit.

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About the Region

This four season destination is quickly becoming a hotspot for travelers. Made up of the 27 communities along the Route 2 corridor, North Central Massachusetts is a four season destination long known for the abundance of outdoor activities. One hour from major hubs in New England, Boston, Providence, and Manchester, our central location makes North Central Massachusetts a perfect destination for your weekend travel needs. From the farms and orchard and hiking trails, to the world class museums and budding craft beverage industry we have something for everyone.

Communities that make up North Central Massachusetts: Ashburnham, Ashby, Athol, Ayer, Barre, Bolton, Clinton, Devens, Fitchburg, Gardner, Groton, Harvard, Hubbardston, Lancaster, Leominster, Lunenburg, Pepperell, Petersham, Phillipston, Princeton, Royalston, Shirley, Sterling, Templeton, Townsend, Westminster, and Winchendon.

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Travel to (not through) North Central Massachusetts

Located in the Heart of the Commonwealth